Nearly every day or two, we wash our hair, style and comb it in the hopes our hair remains thick, shiny and soft. However, what if the one thing you thought was helping is actually making things worse? This one thing is - shampooing your hair. To make things worse, we shampoo or wash our hair more than 150 times a year on average. So why does this happen?
Most store bought shampoos contain chemicals to strip dirt and oils from your hair. While many of these shampoos are very cheap, they are cheap for a reason - they have the same ingredients laundry detergents have. Many shampoos contain waxes, parabens, sulfates, etc that over a period of time leaves deposits on your scalp. These deposits block your follicle through which hair grows.
Blocked follicles lead to thinner and weaker hair. Over the years, even a small amount of hair thinning or shedding will make your scalp see through and create the effect of balding. We strongly recommend that you switch your shampoo for atleast 3 months.
If you have been using a regular shampoo for a while, we recommend that you use the Kitoko Age Prevent Cleanser and the Kitoko Age Prevent Balm atleast for 3 months to get your scalp and hair fibres healthy. Both the products are reasonably priced and each is an investment of less than INR 300 per month (250 ml is INR 890 and lasts 3 months), just a few bucks more than your regular shampoo but a big jump in quality and positive effect on your hair. And BTW, these shampoos are made in Europe and used by top hair professionals on their clients in more than 85 countries.
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